The Pan African American Cultural Heritage Market Place was created to PROMOTE Cultural Businesses across the Global Market Place via our Marketing Network that reaches over 20 Million potential customers.
American Educator and Cultural Economist
Booker T. Washington once stated:
American Educator and Cultural Economist
Booker T. Washington once stated:
“If we just build our businesses and only do business with each other, we not only will survive but prosper.”
'The Pan African American Market Trail'
Africa - Europe - Caribbean - South America - Central America - North America
Africa - Europe - Caribbean - South America - Central America - North America
The Pan African American Market Place is the cornerstone of the ‘Pan African Cultural Heritage Initiative’, whose ultimate goal is to rebuild Pan African communities and villages, by creating businesses and jobs to produce cultural wealth, through the promotion of our businesses, culture and heritage to the Global Market Place. The Market Place has also partnered with the National Black Business Support Corporation to facilitate Access to Capital for our Market Place members and to assist us in developing the entrepreneurial spirit of Pan Africa and to connect businesses and perspective clients.
The Market Place is designed to be a global clustering of Pan African cultural businesses that serve the needs of the global Market Place. The clustering of cultural businesses is our tradition. Our ancestors and all cultures created the Market Place by clustering businesses to serve the cultural and communal needs of the people in the region. Clustering also produce other business opportunities. Most importantly, it creates wealth and jobs. The Pan African American Cultural Heritage Market Place serves the cultural needs of a global people, Pan Africans.
The Pan African American Cultural Heritage Market Place is a cultural business cluster, not unlike a China Town. The Market Place will consistently strive to become the NEW WORLD MARKET PLACE; to showcase the products and services of our affiliate members, and increase the business opportunities for our members, by marketing their products and service to the African Diaspora across the globe.
Our desire will always be to educate, connect national and global communities, and to create jobs and opportunities for our members and international affiliates. The Pan African American Cultural Heritage Initiative Partners and Sponsors are: the Pan African Cultural Heritage Institute, Inc., the National Black Business Support Corporation, the Florida Black Chamber of Commerce, Inc., National Cultural Heritage Tourism Center, Inc..
Join the Cultural Heritage Movement! Market, Advertise, and Promote your business in the: “PAN AFRICAN AMERICAN CULTURAL HERITAGE MARKET PLACE”
The Market Place is designed to be a global clustering of Pan African cultural businesses that serve the needs of the global Market Place. The clustering of cultural businesses is our tradition. Our ancestors and all cultures created the Market Place by clustering businesses to serve the cultural and communal needs of the people in the region. Clustering also produce other business opportunities. Most importantly, it creates wealth and jobs. The Pan African American Cultural Heritage Market Place serves the cultural needs of a global people, Pan Africans.
The Pan African American Cultural Heritage Market Place is a cultural business cluster, not unlike a China Town. The Market Place will consistently strive to become the NEW WORLD MARKET PLACE; to showcase the products and services of our affiliate members, and increase the business opportunities for our members, by marketing their products and service to the African Diaspora across the globe.
Our desire will always be to educate, connect national and global communities, and to create jobs and opportunities for our members and international affiliates. The Pan African American Cultural Heritage Initiative Partners and Sponsors are: the Pan African Cultural Heritage Institute, Inc., the National Black Business Support Corporation, the Florida Black Chamber of Commerce, Inc., National Cultural Heritage Tourism Center, Inc..
Join the Cultural Heritage Movement! Market, Advertise, and Promote your business in the: “PAN AFRICAN AMERICAN CULTURAL HERITAGE MARKET PLACE”
'The Traveler' Program:
If you travel for Family/High School/Sorority/etc. Reunions or just vacationing? The Pan African Travel Club has a program that can save you hundreds of dollars on your next travel plans.
The Pan African American Travel Club
(E-gig subscriber for LifeTRND)
(E-gig subscriber for LifeTRND)
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'The Traveler' Program
What choices do people have when it comes to travel? Most people book travel through an Online Travel Agency (OTA). You should be familiar with Expedia, Priceline,Orbitz, Travelocity, Kayak, and many others. Would it surprise you to know that all these companies are owned by just two companies: Expedia and Priceline. They make you think that you have choices when in fact you don’t. Did you also know that there is a thing called Pricing Parity. This is were the industry sets the price at where the companies can market their inventory, so you won’t see much difference in the pricing between these companies. Join 'The Pan African American Travel Club', Our travelers will enjoy the lowest cost on thousands of hotels, resorts, and much more. |
Coming soon Pan African Cultural Heritage Institute YouTube Channel
Advertise in Our E-Magazines
Pan Africa! |
Pan African American Market Place |
Faith |
The Cultural Heritage Traveler |
Art & Entertainment Network E-Magazine |
African Diaspora
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The Pan African Cultural Heritage Alliance offers advertising options across many media channels including website, e-Newsletter, digital magazine, contests, social and more. We pride ourselves on being partners with our advertisers and consulting with them to meet their unique business needs throughout the entire process.
Increase your marketing impact by taking advantage of the low-cost/high-value advertising opportunities to reach a prestigious audience on a global scale. Maximize your visibility by promoting your business or service in the Pan African American Cultural Heritage Market Place suite of advertisement platforms.
Increase your marketing impact by taking advantage of the low-cost/high-value advertising opportunities to reach a prestigious audience on a global scale. Maximize your visibility by promoting your business or service in the Pan African American Cultural Heritage Market Place suite of advertisement platforms.
Our Inspiration
The Pan African and National Cultural Heritage Tourism & Travel Project
"Continuing the ‘works’ of the Green-Book!"
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"The Negro traveler's inconveniences are many and they are increasing because today so many more are traveling, individually and in groups." -Wendell P. Alston |
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'Honoring The Green Book'
Victor Hugo Green (November 9, 1892 - aft. 1964? ) was a Harlem, New York, postal employee and civic leader. He was the creator of an African American travel guide known as The Green Book. It was first published as The Negro Motorist Green Book and later as The Negro Travelers' Green Book. The books were published from 1936 to 1964. He reviewed hotels and restaurants that did business with African Americans during the time of Jim Crow laws and racial segregation in the United States. Green used postal workers as guides to tell him: Well, here's a good place here, a good place there. And, of course, as you travel, people picked up things and told him things.
He printed 15,000 copies each year. The Negro Motorist Green Book was a publication released in 1936 that served as a guide for African-American travelers. Because of the racist conditions that existed from segregation, blacks needed a reference manual to guide them to integrated or black-friendly establishments. That’s when they turned to “The Negro Motorist Green Book: An International Travel Guide” by a Harlem postal employee and civic leader named Victor H. Green and presented by the Esso Standard Oil Company. Originally provided to serve Metropolitan New York, the book received such an alarming response, it was spread throughout the country within one year. The catch phrase was “Now we can travel without embarrassment.”
The Green Book often provided information on local tourist homes, which were private residences owned by blacks and open to travelers. It was especially helpful to blacks that traveled through sunset towns or towns that publicly stated that blacks had to leave the town by sundown or it would be cause for arrest. Also listed were hotels, barbershops, beauty salons, restaurants, garages, liquor stores, ball parks and taverns. It also provided a listing of the white-owned, black-friendly locations for accommodations and food.
The publication was free, with a 10-cent cost of shipping. As interest grew, the Green Book solicited salespersons nationwide to build its ad sales. Inside the pages of the Green Book were action photos of the various locations, along with historical and background information for the readers’ review. Although Victor Green’s initial edition only encompassed metropolitan New York, the “Green Book” soon expanded to Bermuda (white dinner jackets were recommended for gentlemen), Mexico and Canada. The 15,000 copies Green eventually printed each year were sold as a marketing tool not just to black-owned businesses but to the white marketplace, implying that it made good economic sense to take advantage of the growing affluence and mobility of African Americans. Esso stations, unusual in franchising to African Americans, were a popular place to pick one up.
Within the pages of the introduction, the guide states: “There will be a day sometime in the near future when this guide will not have to be published. That is when we as a race will have equal opportunities and privileges in the United States .”
He printed 15,000 copies each year. The Negro Motorist Green Book was a publication released in 1936 that served as a guide for African-American travelers. Because of the racist conditions that existed from segregation, blacks needed a reference manual to guide them to integrated or black-friendly establishments. That’s when they turned to “The Negro Motorist Green Book: An International Travel Guide” by a Harlem postal employee and civic leader named Victor H. Green and presented by the Esso Standard Oil Company. Originally provided to serve Metropolitan New York, the book received such an alarming response, it was spread throughout the country within one year. The catch phrase was “Now we can travel without embarrassment.”
The Green Book often provided information on local tourist homes, which were private residences owned by blacks and open to travelers. It was especially helpful to blacks that traveled through sunset towns or towns that publicly stated that blacks had to leave the town by sundown or it would be cause for arrest. Also listed were hotels, barbershops, beauty salons, restaurants, garages, liquor stores, ball parks and taverns. It also provided a listing of the white-owned, black-friendly locations for accommodations and food.
The publication was free, with a 10-cent cost of shipping. As interest grew, the Green Book solicited salespersons nationwide to build its ad sales. Inside the pages of the Green Book were action photos of the various locations, along with historical and background information for the readers’ review. Although Victor Green’s initial edition only encompassed metropolitan New York, the “Green Book” soon expanded to Bermuda (white dinner jackets were recommended for gentlemen), Mexico and Canada. The 15,000 copies Green eventually printed each year were sold as a marketing tool not just to black-owned businesses but to the white marketplace, implying that it made good economic sense to take advantage of the growing affluence and mobility of African Americans. Esso stations, unusual in franchising to African Americans, were a popular place to pick one up.
Within the pages of the introduction, the guide states: “There will be a day sometime in the near future when this guide will not have to be published. That is when we as a race will have equal opportunities and privileges in the United States .”
Our Focus
The Pan African American Cultural Heritage Initiative
"Culture is one of the most important levers to pull in order to rehabilitate and relaunch an economy; It also provides direction.” Aminata Traorẻ
Sharing “Our Cultural Knowledge and Experiences” in the areas of Commerce, Culture, Community, Education, Influence, Knowledge, and Faith; via established business, educational, social and tourism networks. The ultimate goal being to “Rebuild and Connect” the global people of PAN AFRICA, via the technology platforms of the internet and to use proven Cultural Economics and Heritage Tourism programs to develop Forgotten Communities, foster prosperity through business growth and job creation; and to facilitate cultural exchanges and services with other members of the African Diaspora, in partnership with the Pan African Cultural Heritage Alliance.
Celebrating Our Trade Roots
THE BLACK HERITAGE TRAILS: CELEBRATING OUR ROUTE (ROOT)
Black Heritage Trails Portraying Cultural Journeys of Individuals, Organizations and Communities throughout the Americas and the World the BLACK HERITAGE TRAILS:
They are journeys by Black People in pursuit of the universal dream of fulfillment of individual, organizational and community life. They are adventurous expeditions of discoveries: discoveries of self and of a far greater organizational and community life than was ever dreamt. The Trails chronicle the cultural history of Blacks in their heroic efforts to build an individual, organizational and a community life out of the meager resources, both physical and spiritual, given to them by the traditional cultures in which they found themselves.
There are those who choose to view these circumstances as a great misfortune and there are those who consider themselves fortunate and seek only to realize the benefits of the Heritage Trails: what they have taught us, what they offer us now and what lies in store for us, up ahead.The Heritage Trails are uniquely exciting routes of cultural explorations and cultural discoveries. The journey along the Trails has no beginning that anyone knows of and no ending that we can speak about. The journey is a process, a metaphor for life and living that offers the possibility of a new and improved socio-economic growth initiative never before seen in the history of the world. The journey along the Trails provides opportunities to demonstrate the process of development in individual, organizational and community life in low-income communities, small towns, cities and countries all over the world.
The Black Heritage Trails, wherever they exist, can revitalize culture and commerce in unique ways. They demonstrate how Blacks can utilize their resources (whatever they may be) and the finer aspects of the traditional culture to gain a more rewarding balance of individual, organizational and community life. They graphically show how a culturally diverse people, speaking different languages, practicing different customs, un-welcomed strangers in often very strange lands, physically and spiritually trapped on the one hand by slavery and oppression and freed on the other by a fervent belief in the best of the world’s traditions, forged (and are still forging) a path that is a living testament to the power of a greater vision.
Our Cultural Exchange Program
Gateway Countries to Gateway Cities Programs
Gateway Countries to Gateway Cities (GC to GC) effectively applies time-tested cultural principles that produce optimum socio-economic development in the "New and Old Worlds". Similar to the Marco Polo era and other historical examples, GC to GC recognized the cultural and heritage routes of the "Old and New Worlds" are as the roots of the "New Marketplace". Gateway Countries to Gateway Cities supports the idea that the "New Marketplace" will currently thrive best in the "New World". Nevertheless, it promotes and celebrates the "New Marketplace" globally through the formation of strategic socio-economic linkages with countries in both the "New World" and the "Old World". Of significance, it recognizes Europe and African countries; as important Gateways to the heritage routes of the New World, via the Caribbean, and Florida, the "Gateway State".
Based in the Pan African Cultural Heritage Institute, the Gateway Countries to Gateway Cities:
1. Establishes Gateway Trade, Travel and Transformation Centers to promote effective socio-economic development perspectives for individual, organizational and community development, including community-based socio-economic development
2. Assists Chambers of Commerce to become more effective in reaching deeper and more broadly into the marketplace by creating within each chamber a Culture, Commerce and Community identity that integrates different socio-economic perspectives"
3. Uses cultural explanations to describe the physical and spiritual resources of the "New World" and the "New Marketplace" thereby assisting individuals and organizations to more easily capitalize on the available wealth in their culture and heritage.
4. Designs and implements tourism packages for greater experiences of the "New Marketplace and the "New World" and focuses on developing new attitudes and improving relationships by "taking" individuals and organizations back to the "Old World" through Ghana and "The Joseph Project".
The "New Marketplace" or knowledge economy is a physical representation of a spiritual world we are now beginning to discover. Some of us increasingly comprehend that the rules governing the Spiritual World are the same as those that guide the "New Marketplace". Just as the spiritual world is deeply influenced by our attitudes and our relationships; likewise, success in the "New Marketplace" is largely dependent on our renewed commitment to improving our attitudes and building great relationships. Attitude will indeed determine altitude in the "New Marketplace".
Information and knowledge will only be utilized properly when we gain a thorough understanding of culture in the "New and Old Worlds". Likewise, the information and knowledge economy will only realize its maximum value when we achieve an intelligent understanding of Spirit in the Spiritual World. The degree to which we develop culturally is the exact degree to which our physical and Spiritual Worlds develop.
Our Historic Preservation
The Forgotten Communities Program
The “Forgotten Communities Program’ is the cornerstone of the Pan African Cultural Heritage Institute and the National Cultural Heritage Tourism Center, Inc. The program is a major program under the National Cultural Heritage Initiative and serves as the catalyst for the promotion and marketing of the culture, heritage and the communities of people of African Descent in partnership with the National Black Chamber of Commerce, Inc. Washington, D.C.
The program was created and developed to support the efforts of chambers of commerce, economic and community development entities address economic and job creation issues in disadvantaged communities. The leadership at the local level is comprised of entrepreneurs, artist, educators, government, and community activists/leaders. The goal by all is to access the viability of creating a tourism destination, by establishing an arts cluster as an attraction. Art that focuses on the cultural history and people of the city and community, told in paint, with emphasis on faith and tradition.
The program has proved itself as very successful and has allowed an industry to take hold and renewed interest in historic Black communities. With the support of talented painters and performing artists, the program has been able to spiritually recapture the people’s memories and visions and dreams of the people that resided there, outside of the view of mainstream America. Forgotten Communities is not Black Art, it is a spiritual movement, to showcase a people of dignity and neighborhoods that are a part of us. Only through the arts, can the spiritual moment and importance of a culture be recreated and conveyed to another culture.
The Forgotten Communities Program is a ‘call to all artists’, particularly those of African descent, to begin painting their visions and memories of their culturally significant and historic communities. The National Cultural Heritage Tourism Center was created to allow those images to be shared with the world and rekindle an interest in these forgotten communities. The knowledge required to sustain the community and help it grow is provided by the research and teaching of the fellows and members of the Pan African Cultural Heritage Institute.
The National Black Chamber of Commerce, National Cultural Heritage Tourism Center, and Pan African Cultural Heritage Institute are poised to share their knowledge and resources to assist in ultimate goal being to create artistic images and performances that will cause a nation to think and consider redeveloping these cultural treasures for future generations re educate others and ourselves on the value and importance of our culture in America and the Diaspora.
Our Faith-Based Initiative
FAITH, CULTURE And HERITAGE
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We celebrate all cultural and historic churches over one hundred years old. African American churches have served to provide African American people with leadership positions and opportunities to organize that were denied in mainstream American society. Because of this, African American pastors became the bridge between the African American and European American communities and thus played a crucial role in the American Civil Rights Movement! Although African American neighborhoods may suffer from civic disinvestment with lower quality schools, less effective policing, and fire protection, there are institutions such as churches and museums and political organizations that help to improve the physical and social capital of African American neighborhoods. In African American neighborhoods the churches may be important sources of social cohesion. For some African Americans the kind spirituality learned through these churches works as a protective factor against the corrosive forces of racism. Museums devoted to African American History are also found in many African American neighborhoods, and are often located in historical churches.
The Collective Empowerment Group, Inc. (CEG), formerly the Collective Banking Group, Inc. (CBG), was formed in 1993 as a result of concerns raised by pastors and church members in Prince Georges County and the Metropolitan D.C. area regarding inequitable access to services provided by local banks and businesses. Churches were faced with severe challenges due to redlining and other questionable practices.
In 2010, the Board and member pastors reflected on the evolution of the CBG. Over the years the organization had become a national faith-based community economic empowerment group, still advocating just treatment from banks…and much more. By unanimous decision of the Board, the Collective Banking Group became the Collective Empowerment Group, with increased focus on financial literacy, education, healthcare, home ownership preservation, public safety and public policy. The new name demonstrates the CEG’s expanded role in “building a healthy and empowered church, people and community.”
In 2010, the Board and member pastors reflected on the evolution of the CBG. Over the years the organization had become a national faith-based community economic empowerment group, still advocating just treatment from banks…and much more. By unanimous decision of the Board, the Collective Banking Group became the Collective Empowerment Group, with increased focus on financial literacy, education, healthcare, home ownership preservation, public safety and public policy. The new name demonstrates the CEG’s expanded role in “building a healthy and empowered church, people and community.”
MISSION STATEMENT
A Christian ministry, in covenant relationship with member churches, and partnership
with financial institutions, businesses, and other organizations for community empowerment.
with financial institutions, businesses, and other organizations for community empowerment.
VISION STATEMENT
To collectively empower under served communities